Case Studies

Professional consulting has a high priority for Christian Glauert, owner of grafic house, an innovative print provider in Berlin. Offering its customers "everything from one source", grafic house is not a conventional printer but provides comprehensive services. Although small with just 7 employees, the company has separate pre-press, press and post-press departments. It impresses with an extensive range of different printing technologies, including offset and digital printing, large-format printing, pad printing—all available in-house—and also proposes variety in the post-press field, where specialised converting and surface finishing technologies are used to enhance print products. In addition to conventional sales, grafic house also offers its products and services via a web printing portal.
And besides targeting the end user, Christian Glauert sees grafic house as a service partner to other printing companies. Above all, the owner of grafic house puts emphasis on competent advice for his customers, for example, with regard to suitable print products for targeted marketing. To provide full variable data printing services that would facilitate 1-to-1 marketing and mailing activities, he had opted for the DirectSmile VDP software. With the installation of Konica Minolta's flexible colour digital press, this has now been upgraded into an integrated VDP solution that opens up attractive new business opportunities for grafic house. After only 4 months, the bizhub PRO C6500e has already proven itself as a perfect investment for the future.

Christian Glauert is entirely satisfied with his new Konica Minolta equipment and just as happy to tell us why: "The bizhub PRO C6500e delivers an outstanding image quality, which our customers perceive to be absolutely on one level with offset prints. A big reason to print on the bizhub PRO C6500e are the lower costs per page, which we can to some extent pass on to our customers. We pride ourselves in offering our customers 'everything from one source', and we certainly didn't expect that Konica Minolta's colour digital press would support this proposition so perfectly. As a result, in the first month after installation we already produced 50,000 prints. In general, the print volume on the C6500e is much higher than we anticipated. My employees are queuing at this colour digital press; everyone in the team wants to produce his prints only on the Konica Minolta system! As a result, the production volume of the C6500e continues to go up." Asked whether he would recommend the bizhub PRO C6500e, Christian Glauert enthusiastically answers in the affirmative, stressing "Without any reservations whatsoever!"